BRANDING Logo Identity = Process Author Christa Date January 30, 2015 My college professor of existential philosophy once posed the question, “What is the difference...
BRANDING, CONTENT, Marketing Eight Qualities Of A Great Marketing Director: A Brand-Smith’s Point-Of-View Author Christa Date April 22, 2014 I’ve worked with some great Marketing Directors in my day. I have also worn...
BRANDING DHL — a narrative in color — and managing a global brand Author Christa Date January 23, 2014 My interview with Joe Siegel , Director, Advertising, Brand & Communications at DHL Express U.S....
BRANDING, DESIGN Take Stock of How Photography Represents Your Brand Author Christa Date October 16, 2013 Photo credit: David Buttigieg Brands Need a Language of Imagery Branding and Identity Systems,...