This geometric logo, based on the shapes derived from the algorithmic Golden Mean, was the visual device to portray the intelligence behind the unique actuarial science of Enurance RE. Reinsurance, a business based on algorithms and abstract thinking, naturally lent itself to powerful imagery as well.
Endurance Reinsurance was poised to take over the world in 2001 and demanded a logo as dynamic and unique as they are.
The Golden Mean has informed the designs for all the print collateral.
